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  • DIFFERENTIATING A DTC BRAND
  • LAUNCHING A GROCERY CPG
  • INNOVATING BRICK & MORTAR
  • TARGETING B2B2C
  • BUILDING AN OMNICHANNEL STRATEGY
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DIFFERENTIATING A DTC BRAND
Using Scott Galloway’s (NYU Stern, Section4) strategy frameworks, developed recommendations for an ecommerce company.
A presentation slide describing American consumer shopping behavior with lifestyle images from home company Snowe.
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LAUNCHING A GROCERY CPG
Bringing a brand to life from brand foundation to go to market strategy and future growth plan.
A mood board for a CPG brand including blue, pink and brown tones, food photography, and a Mexican inspired graphic.
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INNOVATING BRICK & MORTAR
An immersive retail experience delivered within a luxury residential high-rise in Manhattan.
A living room decorated with cream, black, and brown tone furniture, framed by windows and natural light.
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TARGETING B2B2C
Reimagined Snowe’s Trade program to be a competitive and compelling offering for design professionals.
A website landing page sharing information for a B2B account sign up.
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BUILDING AN OMNICHANNEL STRATEGY
Developed the marketing strategy for a B2B luxury wedding vendor, with a focus on digital.
An inspirational wedding table and lounge set up in wood and cream tones with a variety of chairs and furniture and a hanging driftwood accent.